AM Technical Profile: WMSP
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- Frequency:
- 740
- Format:
- Sports
- Transmitter
Location:
- [map]
[bird's
eye] [goKML
aerial] Northwest of Montgomery, north of Wares Ferry Road
along rural Riverside Drive. Co-located with WZKD.
- Power (ERP):
- Day: 10 kW
- Night: 173 watts
- Antenna:
- Day: 2 towers [pattern
- PDF]
- Night 2 towers [pattern
- PDF]
- Other
Information:
- 0.5
mV/m Daytime
Groundwave Service Contour from the FCC's Public Files
[FCC]
[FCCdata.org]
[FCCInfo]
- [Radio-Locator]
-
[Wikipedia]
[Facebook]
[Brennan-Benns
Broadcasting Tribute] Information on the formation of the
company that would put WBAM (and other stations) on the air.
[Studio]
The Cumulus studios in downtown Montgomery.
-
// WXFX-HD2 Prattville
- Owned by Cumulus
Broadcasting LLC
- History:
- This
station started in 1953 as the second Brennan station in Alabama after
WVOK in Birmingham. 740 from the 50's through the 70's was WBAM
(alaBAMa), The Big Bam. Studio and transmitter were on the
Troy-Montgomery Highway. Unusual for a daytimer, it was a top 40
station. Had a 5/8 wave tower and enjoyed phenomenal coverage, albeit
with a slight null towards WSB in Atlanta. Had a strong listener base
in small towns (much like co-owned WVOK in Birmingham) nearly 100
miles away. In fact, the two stations together covered 90% of
the state! Both stations, while top 40, didn't have the typical
formatics of 60's top 40 stations: no high energy jocks, fewer jingles
and promos and a bland news presentation. Wikipedia notes that
WBAM was also well known for putting on concerts in Montgomery,
including one with up-and-comer Elvis Presley, who was presented with
Roy Acuff!
- .
- Due
to FM competition, it went country in 1973. In the early 80's the
station was sold to WLWI-FM and they simulcast for a while. It also
changed its name to WLWI for that short time. In the late 80's, the
station went to nostalgia, then to plain oldies; now sports talk rules
the airwaves. Originally a 50,000 watt daytimer, the station would
play "Dixie" at signoff each night. In 1995 the station dropped
to 10,000 watts and added nighttime service, around the time they were
still playing oldies.
- In June
2011 the station was being rebroadcast on WXFX-HD2, another Cumulus
station licensed to Prattville. The station at that point was
also carrying some content from Yahoo! Sports Radio. On 2
January 2013 the station flipped to CBS Sports Radio
affiliation. The station was granted a construction permit for
a new FM translator in June 2018, on 97.5 MHz. That permit
expired in June 2021 unbuilt.
- CBS Sports Radio
rebranded to Infinity Sports Network on 15 April 2023.