FM Technical Profile: WLXQ

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Station Name:
K-Love

Frequency:
99.1

Format:
Christian Contemporary

Transmitter Location:
[map] [street view] Off Alabama 69, midway between Greensboro and Moundville.

Power (ERP):
11 kW

Antenna:
Omnidirectional

Antenna HAAT:
646 feet

Other Information:
60 dBu protected contour map, from the FCC.

:

PS-
K~Love
Time-
[?]
Text-
K~Love
PTY-
Adult Hits
PI-
WLXQ-FM

More Information:
[FCC]
[FCCdata]
[Radio-Locator]

[Wikipedia]
[Facebook] Facebook for the K-Love network

[Image] RDS display picture from an Insignia portable radio in Northwest Alabama, showing the Radio Text and PS (call sign) fields.  From June 2017.
[Picture] Transmitter site off AL-69 near Moundville.

Owner:
K-Love, Inc.

History:
This station signed on in 2002 as a Class A licensed to Greensboro.  Put on by Warrior Broadcasting (related to Apex Broadcasting), the station had an Oldies format as "Oldies 99.1", with the WDGM call letters.  Citadel acquired the Apex properties in Tuscaloosa in 2005.  In 2008 it was listed as an affiliate of Scott Shannon's True Oldies channel.  In December 2008 the station's website went away with a hint of the next format: Sports.  Citadel, who also owned WJOX in Birmingham, re-branded this as "The Deuce, Tuscaloosa's home for JOX". The True Oldies format moved over to AM'er WJRD.  The simulcast with JOX didn't last long, and the station became programmed similarly but slightly different than WJOX.  Citadel later became a part of Cumulus.
 
In the spring of 2012 the entire Cumulus cluster in Tuscaloosa was acquired by Townsquare Media.  At the end of August 2013 the station re-branded itself as "Tide 99.1" to differentiate itself better from both Cumulus' WJOX and WJQX ESPN 100.5 in the Birmingham market, both of which also cover Tuscaloosa.  In May 2016 it was announced that Townsquare Media would be acquiring WNPT-FM and WTBC (and its translator) from John Sisty Enterprises for $550,000.  As this would put Townsquare over the local ownership caps, they sold off WDGM to K-Love parent Educational Media Foundation for $100,000.  EMF reserved the WLXQ calls for the station during the acquisition.  The sports format moved from WDGM to WNPT on 30 July 2016 at 3 pm and this station picked up the contemporary Christian "K-Love" format. It also began identifying under the WLXQ call sign.

In October 2020, EMF was granted a construction permit to raise the power from 6.4 to 11 kW, with a slight reduction in height from the existing tower near Moundville.  That facility filed a license to cover in November 2021.

In early September 2024, the license was transferred from Educational Media Foundation to K-Love, Inc.