FM Technical Profile: WYLD


Station Name:
B 98
Frequency:
98.5
Format:
Black adult contemporary
Transmitter Location:
-
Power (ERP):
100 kW
Antenna:
-
Antenna HAAT:
-
Other Information:
Stereo
Studios:
-
Owner:
Clear Channel
Noted Personalities:
-
History:
98.5 started in the late 60's as WIXO, a great idea just a little ahead of its time -- FM top 40. It was known as "98.5 - A Little Cooler Than Normal". FM penetration was low and the station operated on a short tower. (Analysis: the operation was a success but the patient died.) R&B WYLD AM 940 picked up the facility to use for jazz and alternative black-appeal sounds. Today it co-owned with WQUE, which skews toward the younger black demographic, while WYLD fills in with the adult sound.


Click here for the transmitter location and protected contour status.