FM Technical Profile: WMJY


Station Name:
Magic 93.7
Frequency:
93.7
Format:
Adult contemporary
Transmitter Location:
Just off state 57, between Ocean Springs and Vancleave. Co-located with WKNN-FM.
Power (ERP):
100 kW
Antenna:
Omnidirectional
Antenna HAAT:
984 feet
Other Information:
Stereo
Studios:
-
Owner:
Capstar
Noted Personalities:
-
History:
This outlet started out as WVMI-FM on 106.3, class A. At one point it became WBIL (Big Bill), a soul station. In a frequency shuffle, it got the lucrative class C 93.7 dial position and became WQID. For years, no other station on the coast had coverage rivalling 94-QID and the station, as a top 40, ruled the market with 25+ shares. A top 40 challenge from 107.9 (who moved in from Poplarville) changed all that. The station eventually evolved into adult contemporary with it's new Magic ID.


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